Wednesday, 30 April 2014

The Car Market Will Get Hotter As Maruti Plans To Bring Its Sedan " CIAZ" Soon ........

The new Maruti Ciaz sedan, expected to arrive in our showrooms some time later this year, will replace the current Maruti SX4. The new car will bring with it a new focus; one on rear seat comfort and a luxury car-like cabin. It will also be much better equipped and more spacious than the outgoing SX4.

Suzuki has especially laid emphasis on making the rear seat of the upcoming Ciaz comfortable keeping in mind markets like India and China where the car will be sold. Engineers normally sit in the driver's seat, but here, they sat in the back bench to fine-tune and improve ride quality for rear occupants. Other rear seat specific changes include rigid mounting of the suspension components.  


  The Ciaz is expected to have plenty of rear legroom as well. With a length of over 4545mm, the Ciaz will be longer than the new Honda City. Also, its long wheelbase will facilitate good legroom at the rear. Hisanori Matsushima, chief designer of the Ciaz concept, said, “the back seat will have ample space to relax and Suzuki wants customers to enjoy its large internal size”.

   Apart from the spacious cabin, the interior is expected to have a European influence and will make use of clean surfaces and metallic accents rather than just bold styling bits. Suzuki’s sketch helps us deduce that the dual-tone dashboard will consist of a wooden belt dividing the dark top section and the beige bottom half of the dash.

The Maruti Ciaz will compete against Hyundai Verna ,Honda City ,Volkswagen Vento.So we can expect better features and equipments compared to SX4.
Ciaz will give a tough Competition to existing Sedan Car makers ,especially to Honda .

 A large percentage of car owners in this segment are chauffer driven and this focus on the rear seat should work well when Maruti comes to market with its new sedan.

In my opinion , Maruti as a brand in India is seen as a household car maker. But with "CIAZ " as semi luxury car under the hood ,the company may struggle a bit with perception of " not so luxurious car brand"